Floral Trends for 2026

Sustainability is no longer a nice to have, but a must have

In 2026, sustainability definitively becomes the standard rather than a competitive advantage. Customers are increasingly interested in where flowers come from, how they are grown, and what kind of packaging they are delivered in.

In practice, this means:

• a stronger focus on local and seasonal growers,
• purchasing flowers from certified sources,
• using recycled or reusable packaging,
• and a return to natural colours, shapes and textures.

This trend is also reflected by Royal FloraHolland, which is placing growing emphasis on grower certification. Its purpose is to confirm transparency in production processes and a responsible approach to cultivation. Suppliers are expected to meet mandatory certification requirements by January 2026 at the latest.

At St. Gabriel, we also closely monitor how our partner farms work with flowers. We are therefore especially pleased to collaborate with growers for whom sustainability is a natural part of their work – not just a marketing term.

Four Key Trends for 2026 According to Plants & Flowers Foundation Holland

Plants & Flowers Foundation Holland, formerly known as the Flower Council of Holland, is a Dutch organisation focused on the marketing of flowers and plants. It connects growers and retailers and, through campaigns, consumer research and inspirational content, brings the beauty and benefits of flowers to people all over the world.

Each year, it introduces trends that shape the floral industry in the years ahead. Curious to see what awaits us in 2026?

1. Nostalgic Lens

In an uncertain world, we are returning to what reminds us of home, childhood and simplicity – what experts at Plants & Flowers Foundation Holland describe as the cottagecore style. We can therefore look forward to romantic plants with delicate blooms and the return of Biedermeier bouquets. Are we happy about it?

2. Intriguing Decor

Intriguing Decor is a response to social tension and growing alienation. This trend says: let’s be kinder, more open and more playful with one another.

Inspired by the 1960s, it brings:

• bolder colours as well as monochromatic combinations,
• interestingly coloured foliage,
• soft materials, rounded shapes and patterns.

3. Orbit Revive

Orbit Revive responds to the ecological crisis, climate change and the depletion of natural resources. It therefore places emphasis on sustainability and innovative materials.

Some describe it as retro-futurism that returns to the 1980s and connects them with modern AI technology. Rounded shapes, fluffy textures and a metallic sheen will stand out.

4. Unexpected Encounter

Unexpected Encounter is a bold trend built on the idea that rules exist to be broken from time to time.

It is characterised by:

• unexpected and contrasting colour combinations,
• unconventional materials,
• hybrid and even surreal arrangements.
  

The result should be floral compositions that resemble works of art. They surprise, provoke and make us stop and take notice.

Cloud Dancer: The Colour of the Year That Gives Florists Freedom

After long anticipation, the American Pantone Color Institute has announced its new Colour of the Year. For the first time ever, it is white. The colour of 2026 is Cloud Dancer (11-4201) – a soft, elegant shade combining warm and cool undertones. It replaces last year’s brown Mocha Mousse on the symbolic pedestal.

“In a time of transformation, when we are reassessing our future and our place in the world, PANTONE 11-4201 Cloud Dancer represents an understated shade of white that brings a promise of clarity.

The cacophony surrounding us has become overwhelming and makes it harder to listen to our inner voice. Cloud Dancer is a conscious expression of simplification – it helps sharpen our focus and offers relief from disruptive external influences,” said Pantone Executive Director Leatrice Eiseman in the press release announcing the Colour of the Year 2026.

So what does Cloud Dancer symbolise?

• Calm and balance
• A new beginning and a sense of clean space
• Relief from chaos and overload
• Harmony and an open mind
  

While some industries lament white as the Colour of the Year, florists have reason to celebrate. For the floral industry, it is an excellent choice, as there are thousands of white plants that can be beautifully combined.

How to work with Cloud Dancer in floristry?

• Combine different textures of white flowers.
• Pair them with pastel tones – soft pink, lilac, buttery yellow.
• Or let them stand out in contrast with dark foliage and earthy colours.
  

Flowers that perfectly embody Cloud Dancer:

• Paeonia
• Ranunculus
• Lilium
• Gardenia
• Scabiosa
• Cala
• Orlaya
• Hellebores
• Allium stipitatum „Mount Everest“

Which plants will dominate interiors?

Flowers have long ceased to be just decoration and have become an integral part of interior design. And 2026 will be no exception.

Expand your range of potted plants that are gaining a dominant position in modern living spaces not only thanks to their appearance, but also due to their positive benefits – cleaner air and natural climate regulation.

Which plants will be popular in homes?

• Low-maintenance potted plants that even complete beginners can take care of.
• Plants with dark foliage that contrast with minimalist and light interiors.
• Buttery yellow plants will also remain in the spotlight, having gained popularity already in 2025.
• Green plants for home mini gardens, vertical gardens, microgreens and terrariums.
  

According to the National Garden Bureau, which selects plants each year based on customer popularity, 2026 will belong to Azalea, Ficus, Echinodorus Hot Pepper, Crocus, Sedum and Impatiens.

Join St. Gabriel and gain access to a wide range of flowers, plants and decorations. We will help you keep up with current trends and provide everything you need to bring your ideas to life and meet your customers’ expectations.